In
conjunction with the highly anticipated release of Oliver
Stone’s action-adventure drama Alexander, starring
Colin Farrell as Alexander the Great alongside Angelina
Jolie, Val Kilmer and Anthony Hopkins, Warner Bros. Pictures
is unveiling a unique interactive desktop application that
charts Alexander’s epic journey across the known world.
Fans can explore his path to immortality in great detail
by downloading a special application from the official Alexandermovie
website, www.alexanderthemovie.com
, which then appears as their computer’s desktop wallpaper.
Interactive features tell the story of Alexander’s
conquests against a backdrop of social, historical, and
military information.
When fans download the application, the illustration of
an ancient map appears on the user’s desktop, charting
the route of Alexander’s unstoppable army as it marches
from battle to battle, transforming the static desktop into
a fully animated, interactive and connected experience.
Clicking on various “hot spots” reveals more
detail about particularly important battles, people and
events, launching a photo or storyboard. The application
also features trailers, story information and streaming
video from the film, as well as displaying local movie showtimes
once Alexander is released on November 5, 2004.
The application automatically updates itself on a weekly
basis, gradually revealing the army’s trajectory from
the years 338 BC to 325 BC in ten installments, charted
on the interactive timeline at the bottom of the screen.
From the timeline, the user can follow the Macedonian
army each week to a new, historically significant battleground,
where fans can learn interesting details and background
about the life and times of the world’s most notorious
conqueror. Written and developed in consultation with
noted Alexander the Great historian and biographer Robin
Lane Fox, the application is produced by Xtreme Desktops,
LLC |